Why Infrared Saunas Are Taking Brisbane and the Sunshine Coast by Storm

Southeast Queensland is at the forefront of Australia’s wellness revolution. Across Brisbane, the Sunshine Coast, and Gold Coast, more people are seeking ways to relax, recover, and improve their overall health—and infrared saunas are quickly becoming a go-to solution.

With benefits that go beyond traditional saunas, infrared saunas are popping up in homes, health clubs, and wellness centres throughout the region. Whether you’re looking for a place to de-stress after work, recover from a surf session, or simply improve your well-being, it’s no surprise these saunas are taking Queensland by storm.

Let’s explore why infrared saunas are so popular in Brisbane, Sunshine Coast, and Gold Coast—and why you might want to consider adding one to your home or business.

A Wellness Revolution in Southeast Queensland

The wellness movement is thriving in Southeast Queensland, where people are increasingly prioritising their health and relaxation.

Brisbane’s busy professionals are seeking ways to balance work and well-being. The Sunshine Coast, known for its laid-back lifestyle, is embracing saunas as a way to enhance that relaxed vibe. Meanwhile, the Gold Coast, with its thriving fitness and surf culture, sees infrared saunas as the perfect recovery tool for active individuals.

Infrared saunas offer something for everyone—whether you’re winding down from a hectic schedule, managing physical recovery, or just looking for a wellness boost.

Health Benefits That Locals Love

Infrared saunas, like the Clearlight® Sanctuary series, provide a host of health benefits that resonate with the lifestyles of Southeast Queenslanders:

  • Stress Relief: The soothing warmth of an infrared sauna is perfect for unwinding after a busy day. Brisbane’s professionals, for example, often use saunas as a tool to relax and recharge.
  • Muscle Recovery: Whether you’re hitting the gym in Brisbane, surfing at Coolangatta, or hiking in Noosa, infrared saunas can ease sore muscles and improve circulation, speeding up recovery times.
  • Detoxification: Sweating in an infrared sauna helps eliminate toxins from the body, a benefit that appeals to health-conscious Sunshine Coast residents.
  • Skin Health: Many locals are drawn to the skin-rejuvenating effects of infrared saunas, which promote collagen production and leave skin glowing.
  • Improved Sleep: With the Queensland heat often affecting sleep, an infrared sauna session in the evening can help calm the body and mind, setting the stage for better rest.

Accessibility and Innovation

One of the reasons infrared saunas are booming in Brisbane, Sunshine Coast, and Gold Coast is their accessibility. Modern saunas are designed to fit seamlessly into homes, health clubs, and wellness spaces, making it easier than ever to enjoy their benefits.

Many of today’s saunas come with innovative features like:

  • Chromotherapy (Colour Therapy): Using coloured lights to promote relaxation and balance.
  • Halotherapy (Salt Therapy): Adding salt air for respiratory health and enhanced detoxification.

These enhancements transform a simple sauna session into a full wellness experience, making infrared saunas a must-have for anyone serious about their health.

You may also like: How Chromotherapy Can Enhance Your Sauna Experience

Perfect for Queensland’s Climate

Queensland’s climate is as diverse as its people, and infrared saunas are perfectly suited to the region.

Traditional saunas, which rely on high heat to warm the air, can feel stifling in warmer climates like Brisbane and Gold Coast. Infrared saunas, however, work at lower temperatures while still delivering deep therapeutic benefits, making them far more comfortable and enjoyable year-round.

For Sunshine Coast homeowners looking to add an outdoor wellness space, infrared saunas are a popular choice, offering all the benefits without the overwhelming heat of traditional models.

A Smart Investment for Homes and Businesses

Infrared saunas are no longer reserved for luxury spas—they’re now an affordable and practical option for homes and businesses in Brisbane, Sunshine Coast, and Gold Coast.

  • For Homeowners: Adding a sauna to your home creates a personal retreat where you can relax and recover on your schedule.
  • For Health Clubs and Spas: Infrared saunas are a fantastic way to attract members, stand out from competitors, and provide premium wellness packages.
  • For Wellness Businesses: Day spas and boutique fitness centres are using saunas to enhance their offerings, combining them with massage and other therapies to create unique wellness experiences.

With minimal maintenance and energy-efficient designs, infrared saunas are an investment that pays off in both health benefits and customer satisfaction.

Sustainability and Energy Efficiency

Australians are increasingly mindful of sustainability, and infrared saunas align with these values. Unlike traditional saunas, infrared models consume less energy, making them an environmentally friendly choice.

For Brisbane residents striving to reduce their carbon footprint or Gold Coast businesses looking to go green, infrared saunas provide an eco-conscious way to offer wellness services.

Why Infrared Saunas Are Here to Stay

Infrared saunas are transforming how Australians approach health and wellness, and Southeast Queensland is leading the charge. With their ability to relax, rejuvenate, and restore, it’s no wonder they’re becoming a must-have in homes and businesses across Brisbane, Sunshine Coast, and Gold Coast.

At Sauna Care, we’re proud to help Queenslanders experience the incredible benefits of infrared saunas. From professional installation and maintenance to expert advice, we’re here to support your wellness journey every step of the way.

Ready to join the sauna revolution? Contact Sauna Care today for a consultation and start experiencing the difference infrared saunas can make in your life.

Why Australia’s Top Health Clubs Are Adding Infrared Saunas to Their Wellness Offerings

Health clubs today are no longer just about fitness equipment and workout classes. Members are seeking spaces that offer total wellness—places where they can recover, relax, and rejuvenate. As a health club owner, you know how important it is to stay ahead of industry trends and provide experiences that keep your members coming back. That’s where infrared saunas come in.

Brisbane’s leading health and fitness clubs, like TotalFusion Platinum, Function Well and Club Vitality, are leading by example and many more are following in their footsteps, realising the need to stay ahead of the curve. But adding an infrared sauna to your offerings isn’t just about following a trend; it’s about meeting the growing demand for holistic wellness. By incorporating this innovative amenity, you can create a space that supports your members’ physical and mental health while helping your club stand out from the competition.

The Changing Wellness Landscape

In recent years, the fitness industry has seen a shift toward wellness-focused offerings. Members aren’t just looking to get fit—they want to feel good, inside and out. Recovery, relaxation, and mental well-being are now just as important as physical fitness.

Infrared saunas fit perfectly into this new landscape. With benefits like detoxification, stress relief, and muscle recovery, they provide a unique experience that goes beyond the gym floor. For health clubs, this means an opportunity to cater to a broader range of member needs while creating a welcoming, inclusive environment.

The Benefits of Infrared Saunas for Health Clubs

Let’s dive into how infrared saunas can elevate your health club’s offerings, meet member expectations, and drive long-term success.

1. Attract and Retain Members

When members see that your club offers amenities like infrared saunas, it shows them you care about their well-being. It’s more than a fitness perk—it’s a sign that your club is invested in helping them achieve a healthier, more balanced lifestyle.

Offering an infrared sauna can help differentiate your club from others, making it a standout choice for potential members. For existing members, it creates a reason to stay, especially when they see the added value of wellness services as part of their membership.

2. Support Members’ Wellness Goals

Infrared saunas aren’t just a luxury—they’re a tool that can support your members’ health and fitness journeys.

  • For Recovery: After a tough workout, a sauna session helps relax sore muscles and improve circulation, speeding up recovery times.
  • For Stress Relief: Many members use the sauna as a way to de-stress after a long day, enjoying the calming warmth that soothes the mind and body.
  • For Overall Health: Infrared heat supports detoxification, skin health, and even better sleep, giving members a reason to look forward to every visit to your club.

By adding an amenity that aligns with these wellness goals, you help your members feel healthier, happier, and more supported in their journey.

3. Generate Additional Revenue

An infrared sauna isn’t just a wellness tool—it’s a smart business decision. Many clubs incorporate sauna access into premium memberships or wellness packages, creating a new revenue stream.

For example, you could:

  • Offer sauna sessions as an add-on service.
  • Include sauna use in a premium membership tier.
  • Bundle saunas with spa or personal training services for a complete wellness package.

These options not only increase your bottom line but also enhance your club’s reputation as a leader in wellness.

4. Low Maintenance, High Impact

Compared to other wellness amenities, infrared saunas require minimal space and upkeep while delivering high-value benefits. They’re easy to install, energy-efficient, and durable, making them a practical investment for any health club.

With proper maintenance, you can ensure your saunas remain a reliable and appealing feature for years to come.

Real-Life Success Stories

Health clubs across Brisbane, the Sunshine Coast, and the Gold Coast are already seeing the benefits of adding infrared saunas.

One boutique gym in Brisbane recently installed a sauna and found that 20% of their members upgraded to a premium membership within the first month. Another health club on the Sunshine Coast integrated saunas into their recovery program, leading to increased member satisfaction and glowing reviews.

Because of their commitment to state-of-the-art wellness facilities, TotalFusion in Newstead recently won ‘Wellness Company of The Year’ in the Beyond Activ Awards for the Asia-Pacific region.

These examples show how saunas can transform not only your space but also your members’ experiences.

Why Choose Sauna Care?

At Sauna Care, we specialise in helping health clubs create wellness spaces that members love. Here’s how we can help:

  • Expert Installation: Our team ensures your saunas are set up for optimal performance and safety.
  • Customised Solutions: We tailor the installation to your space and your club’s needs.
  • Ongoing Support: From maintenance plans to refurbishments, we’re here to keep your saunas in perfect condition.

When you work with Sauna Care, you’re partnering with a team that’s as committed to your members’ well-being as you are.

Elevate Your Wellness Offerings Today

Adding an infrared sauna to your health club is more than an upgrade—it’s a way to show your members that you care about their total wellness. With benefits that enhance recovery, reduce stress, and improve overall health, it’s a feature that will set your club apart and keep your members coming back.

Ready to take the next step? Contact Sauna Care today to learn how we can help you create a wellness space your members will love.

Request a Free Quote